Education

After years of hearing so many great things about the Cable Executive Management course at Harvard Business School, I was truly honoured to be the recipient of CTAM Canada’s scholarship in 2019. 

It had been over 15 years since I’d last stepped into a classroom and I was equally intimidated and excited.  While I had heard stories about how much reading was required in preparation for the class work, you really cannot appreciate how intense and comprehensive this course is until the case studies arrive.  For weeks in advance, I sat at home reading case study after case study, making notes and trying to figure out how shipping yards, mattress stores or investment firms has anything to do with PayTV. 

When I arrived on campus, the facilities had everything one would expect from a school like Harvard.  The dorms were immaculate and while the course work impressive, it’s the people you meet that made the entire experience memorable. 

On that note, the most humbling part of this program takes place when you first step into the classroom and come face to face with dozens of industry Executives, representing some of the biggest brands in television.  While the case studies provide a platform for everyone to organize their thoughts, the real learning comes from the discussion and different perspectives that emerge as everyone makes their way through the case studies, each one facilitated by brilliant and personable professors. 

I highly recommend this program and thank CTAM Canada making it possible.