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CTAM is a marketing organization in the media, technology, entertainment industry that provides topical Canadian research, strategic networking events and timely educational and developmental opportunities to our members.

Cable Executive Management Program at Harvard

Lisa Doganieri just wrapped up her week at Harvard! Hear about her experience below:

"The professors are incredible and really get you thinking in new ways. The professors reviewed cases focused on marketing, strategy, finance, content and customer service and HR. The professors presented key messages and takeaways during each of their courses and I hope to be able to apply them in my daily life. The course itself was a lot of work but it was very rewarding to have completed it. Lots of preparation reading 17 cases ahead of attending and then prepping for the classes the night before to make sure I was ready for the next day.

The people I met were also wonderful. It was such a dynamic group of people and it was quite impressive to see that a large selection of the attendees were VPs or SVPs at some of the biggest companies in our industry (Comcast, Disney, Charter, Paramount, Cox, etc). I’m certain that I’ve made some new friends for life after having gone through this experience together.

Living on campus was also a unique experience. We were set up in groups of 7-8 people and we shared an “apartment’ style set-up. Everyone had their own bedroom and bathroom and the group shared a common living room, kitchen and boardroom.

Thank you again for having organized the CTAM Canada Harvard Essay Contest. I’m so grateful that I pushed myself to apply and was able to benefit from this wonderful and challenging experience."

Upcoming Events

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2024 CTAM Canada Broadcaster Forum / Forum des diffuseurs 2024 de CTAM Canada

When
20 Nov 2024

12:00 PM - 6:00 PM

Location
Meridian Hall (1 Front St East, Toronto)

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2024 CTAM Canada Broadcaster Forum

The Broadcaster Forum is back! We're excited to once again have the opportunity to share industry insights and review the CTAM Canada’s annual research study on Video Consumption. This half-day event will be filled with presentations from key industry leaders as well as a panel conversation focusing on the issues that matter most to our members. All of this will be followed by a cocktail reception & networking.

Event's details:

Date: Wednesday November 20, 2024

Time: Doors open at 12:00 pm ET. Event starts at 1:00 pm ET

Location: Meridian Hall at 1 Front Street East, Toronto

Agenda
1) 1:00 pm - 1:15 pm: Opening Remarks and Welcome

2) 1:15 pm-1:55 pm: YouGov Research Presentation
Presenter: Pamela Huang, YouGov

3) 2:00 pm-2:40 pm: Keynote Speech
Presenter: Alan Wolk

4) 3:00 pm - 3:40 pm: Panel 1: Adapting to the Future: Canadian
Companies meeting the Challenge
Panelists: David Purdy, Jamie Schouela, Drew Robinson and Chris Knight

5) 3:45 pm: 4:25 pm: Panel 2: Developments in Advertising
Panelists: Perry MacDonald, Janice Smith, Mitch Dent and Charlie Millar

Cost:

CTAM Canada Regular Rate: $130 plus tax

Non Member Price: $175 plus tax

______________________________________________________________

Le forum des diffuseurs 2024 de CTAM Canada est de retour!

Cet événement d'une demi-journée sera rempli de présentations de leaders clés de l'industrie, de panels de discussion sur les sujets qui comptent le plus pour nos membres ainsi que la présentation de l'étude de recherche annuelle de CTAM Canada sur la consommation vidéo. Le tout sera suivi d'un cocktail avec bouchées pour vous permettre de réseauter.

L'agenda définitif sera publié dans les mois qui suivent !

Détails de l'événement:

Date: Mardi le 20 novembre 2024

Heure: Les portes ouvrent à 12h00 et l'événement débute à 13h00

Endroit: Meridian Hall au 1 Front Street East, Toronto

Prix :

Prix régulier, membre CTAM Canada : 130$ plus taxes (13 au 25 octobre)

Non Membre : 175$ plus taxes

_______________________________________________________________

Thank you to our event sponsors / Merci à nos commanditaires:

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Research Dashboard

As part of your CTAM Canada membership, you have access to the research dashboard through the YouGov research portal. This portal allows you to access the datasets behind our research projects in more customized ways and create visualizations to help answer the questions facing your business.

Get a tutorial on how to navigate the portal here.

To access the dashboard today, please send an email to info@ctam.com with the subject line "YouGov Research Dashboard" with your name and email address.

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For all inquiries including membership, sponsorship, volunteer opportunities and general enquiries, please email info@ctam.ca and allow 24 hour response time.